FUTURE SNOOPS INTERNSHIP SPRING 2025
FUTURE SNOOPS INTERNSHIP SPRING 2025
trend analysis
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material and fabric research
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visual storytelling
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market scanning
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fashion terminology fluency
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cross-cultural research
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digital collaging
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collaborative ideation
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editorial writing
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consumer insight interpretation
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trend analysis • material and fabric research • visual storytelling • market scanning • fashion terminology fluency • cross-cultural research • digital collaging • collaborative ideation • editorial writing • consumer insight interpretation •
WHAT IS IT?
FutureSnoops is a leading futures agency specializing in trend forecasting and consumer insights across fashion, beauty, home, and lifestyle industries. With over 25 years of experience, they assist creators and brands in transforming trend foresight into thriving business strategies. Their platform combines expert analysis with proprietary AI tools to uncover emerging trends and provide actionable intelligence for product development and market positioning
Interning at FutureSnoops offers invaluable exposure to the inner workings of trend forecasting. Interns engage in activities such as analyzing cultural shifts, monitoring runway and street style trends, and contributing to the creation of mood boards and trend reports. The experience provides hands-on learning in areas like consumer behavior research, visual storytelling, and collaborative ideation, equipping aspiring trend forecasters with the skills and insights needed to excel in the dynamic fashion industry.
THE ASK:
As an intern at Future Snoops, I supported the menswear forecasting team and their processes in researching the newest cultural, design, and consumer shifts. My responsibilities were gathering visual references, analyzing runway and retail trends, assisting in mood board and color trend curation, and contributing to seasonal reports. As an intern I also helped organize the data, participated in weekly meetings, and learned how to translate insights into curated strategized collages across all cohorts of mens fashion.
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The menswear team and I would meet throughout the week on Tuesdays and Thursdays to touch base on the goals for each workday.
Using GoogleChat, I would keep the team updated and speak on further steps to continue on our progress throughout the season.
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A tasking process usually done when doing seasonal overviews, instagram overviews, and any write-up. For each trend seen a photo bucketing folder is made to curate the theme into a tangible item for users to view and base their own creations off of. This photo bucketing also leads into the collaging process, furthering our progress season to season.
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In collaging, we used bucketed items to curate carefully crafted collages for users to view; presenting a visual synopsis on what certain trend is being portrayed.
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Short call-outs and overviews curated to show users of the future snoops platform what is hot-now.
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Huge overviews consisting of many trends like:
Material Call-outs
Themes
Patterns + Graphics
Trims + Details
Color
Key Items
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Our biggest overview of the latest runway shows consisting of in-depth coverage over each major fashion cities newest consisting of:
Recaps—quick write-ups on certain looks seen throughout the cities runways.
Key Designers—deeper dives into certain shows themes and their designers inspirations.
Photo Call-outs—convenient and reliable call-outs on certain trends, displayed for the user to scroll and quickly get a hint at what’s new on certain shows.
FUTURE SNOOPS
PROCESS
Overall, my experience under the management of the menswear team at Future Snoops was exciting and new. I’ve always wanted to dive deep into today’s fashion, and in this internship I was able to touch each cohort of menswear to write, bucket, and collage the latest trends.
THE OUTCOME
WRITE-UP GALLERY
